The Bring A Trailer online auction site just sold a 1972 Ferrari Dino 246 GTS that originally belonged to music superstar Cher. The $568,000 selling price was in in line with market trends, so it does not appear that Cher’s ownership had much, if any, effect on value. That might be because she only owned it for 15 months, or perhaps because a later restoration changed the color back to its original red from the blue that she done by famous car customizer George Barris. In any case, it was a good performance for the Dino.
For those who have ever argued whether the 1968-1974 Dino was a “real” Ferrari, rest assured, it is. The debate was rooted in Enzo Ferrari’s decision to name the sports car for his son, Alfredo “Dino” Ferrari, who died in 1956. The young engineer had provided inspiration and technical input for a race-winning V6 engine that, a decade later, powered this pivotal road car in the Ferrari lineage. It was the exotic automaker’s first mid-engine model and the progenitor of a line that continues today. Recent near-million-dollar auction sales for Dinos have drawn attention.
Nearly five decades after their joint venture produced offspring, Ferrari was “spun off” from Fiat to raise cash for the latter. The resulting car, arguably one of the most beautiful Pininfarina designs and arguably one of Ferrari’s best sports cars, carried only “Dino” badges from the factory.
